Renè Ritto

My name is Renè Ritto

I'm Danish, even though my last name is Italian. Born July 28, 1970, and raised in Aarhus, which I personally think is the best city in the world.

I am married to Heidi. We signed the marriage treaty on July 12, 1997, and I have enjoyed every second ever since, and I am delighted that this amazing woman has been able to stand by me for all those years, and hopefully to the end of our days´.

We have two wonderful children together. Oliver was born back on September 3, 1996, and Ann Sofie was born on November 30, 1997 - as you can see, they are grown-ups now, but in my heart, they will always be my kids.

We live in the center of Aarhus, right next to Skanseparken, behind Bruun's Gallery in a huge master bedroom apartment of 165 m2. It has been our home since 2013, and we love it. Being a city slicker in a small city is not so bad.

I have been an entrepreneur and self-governing almost all my life. Since 1989 I have been self-employed and earned my own money. Throughout the 30 years, I've always had something to do with sales.

I have sold everything from lip pomade to luxury villas and have always enjoyed helping others through sales services, only selling things I could believe in and vouch for.

I am very curious by nature and have and will always spend a lot of time listening to others' life stories and not least hearing about their business ideas. I do not want to live a life where I have passed on opportunities. If my mind tells me it's the right thing to try, I choose to do it 100 % rather than make it 20 %

Therefore, through my life, I've tested a lot of things and gained broad business experience. Some projects have gone well, and I have helped to change or build a concept that many people work or live by today, while a couple of projects have ended in financial disasters for my little family… BUT, after all, we've come across on the other side, because I've always lived by the following advice:

"If you're in a situation where you can only move forward by looking up, it's stupid to look down into the ground "

I was always told, "it's better to be straightforward than to be naughty" and I live by that. I call a shovel a shovel and some of you love it, others will get one in the head, while someone will be offended or perhaps a bit bumped. This is life, but some of you need to be shaken a little and I promise you I will be the first one to apologize if I go too far.

What I'm trying to say is that I hope we can inspire each other. That we might walk the same path, or any way get an understanding of each other's work and everyday life in this fortunate world.

Hugs and many thoughts

Renè Ritto
CEO and Founder

Yes please concept!

When you talk, you are only repeating what you already know. But if you listen, you may learn something new….
Søren Kjær
Hanne Tang


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Saturday, 15 June 2019